The challenge
The Digital Hub Logistics brings together many players in the logistics industry to actively shape its future. The hub sent a team of employees from Tchibo and Volkswagen Group Logistics to the Cross Innovation Lab, all of whom are driven by a common core question: "How do we enable the collection and exchange of real emissions data in logistics supply chains with complex carrier networks?"
Large shippers (clients of freight forwarders) are obliged to prepare CO2 reports on their deliveries. Currently, this data is calculated on the basis of vehicle type, distance travelled and load weight using an emission factor.
However, this data modelling means that certain reduction measures cannot be measured and the CO2 values collected can only reflect reality to a limited extent.
Output
This case shows how fundamental it can be to address this problem in an innovation process. The technical solutions for recording real emissions data already exist. So what is preventing the transport company from passing this data on to the shipper? The logistics industry consists of many small-scale haulage companies that are subject to high price pressure from shippers. For this reason, there is concern that real emissions data will provide shippers with information about the actual costs of the haulage companies, which could cause prices to fall further.
As a result, the Cross Innovation Lab developed the concept for a neutral non-profit organisation that receives and processes the freight forwarders' real emissions data. It could issue a certificate to the shippers indicating the emission class (A-G) in which the haulier operates. At the same time, the establishment of this organisation would also make it possible to advise freight forwarders on CO2 analyses, as well as a Green Innovation Fund, through which joint innovations in the freight forwarding industry could be promoted.
Team: Charlotte Ladiges, Dominic Korte, Maria Sofie Schaake, Sina-Maria Schönlein, Aileen Schmuck, Suska Berger, Daniele Saba, Peter Maltzahn, Nadine Deemann