A project of theHamburg Kreativ Gesellschaft

Attack Your Business

The world is changing - change your company too! We put your business model to the test and radically rethink everything.

Attack Your Business -

Growth needs change

If you want to survive the crises of these times, you need the will to constantly evolve. At best, every business model is state of the art - and usually outdated again some time later. The world is changing - change your business too! We put your current business model to the test and radically rethink it. We will guide you through an intensive 2.5-day process in a protected collaboration room with a maximum of two other companies. Always at your side: creative experts who recombine knowledge and challenge your company productively. Maximum change of perspective - maximum outcome for innovations.

Benefits

  • At least 3 solution approaches for new business models/fields
  • In-depth analysis of the future of your industry
  • Selected creative experts who will productively challenge your company
  • Constructive change of perspective
  • Transfer of methodological expertise and enablement to establish your own innovation culture
  • Cross-industry exchange with other participating companies

Target group

Companies of all sectors and sizes outside of the creative industries

Length

2.5 days

Contact persons

Sean Weingarten -
  • Sean Weingarten
  • Programme Manager Cross Innovation Hub
  • 040 2372435-53
  • Kurzbiografie
  • Sean Weingarten is Programme Manager in the Conception & Implementation department of the Cross Innovation Hub. Previously, he was part of the Consulting & Training team, where he worked as project manager for the third round of the Creative Future Academy and the Music WorX Incubator 2022.

    He completed his studies at HafenCity University Hamburg in the Culture of the Metropolis programme in 2017. This was followed by a phase of reorientation from cultural studies to artistic-practical work. He studied Digital Media at Leuphana University Lüneburg and Digital Arts at the City University of Hong Kong until 2023.

Bruno Marks -
  • Bruno Marks
  • Partner Manager Cross Innovation Hub
  • 040 2372435-85
  • Kurzbiografie
  • Nicole Wittek is responsible for cooperation and partner management at the Cross Innovation Hub and is the point of contact for all companies and organisations that want to find out more about the potential of cross innovation with creative experts and are interested in working together.

    She studied Cultural Studies, Media Studies and Business Administration at the University of Regensburg. There she played a key role in the development and management of the inner-city creative centre and helped to establish the area of cultural and creative industries promotion. Most recently, she worked in an interdisciplinary office for urban development, where she designed co-creative formats and implemented them in projects for city centre development and mobility.

    Nicole has been voluntarily organising projects at the interface of culture, (creative) economy and urban development for over ten years and is a founding and board member of the association obenstadt e.V., which promotes multifunctional roof uses, and is co-initiator of the Hamburg Roof Days.

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