Our services

We take companies to the next level and make them fit for the future. Discover our programmes and formats.

Growth through innovation and transformation

We teach innovation skills, develop prototypes and thus strengthen companies and the economy - together with visionary players in Hamburg's creative industries. Our programmes create new ideas, products, processes, business models and work cultures. Here you will find an overview of our services for companies from the economy.

Innovative Produkte, Prozesse & Services

Produkte, Prozesse und Dienstleistungen, die Märkte erobern: Wir helfen Unternehmen dabei, ihre Angebote auf den Prüfstand zu stellen und neue Ideen zu entwickeln, zu testen und zu validieren.

Strategy & business model development

Standing still is not an option. We help companies to develop sustainable strategies and transform business models.

Work & innovation culture

Innovation is a mindset: We help companies to establish agile, creative ways of working and a culture of innovation that are the basis for long-term success.

Package solutions for partners

The best in a bundle: With our limited package solutions, we put together customised programmes for companies. Cost-saving, flexible to book, customised and with close support.

What our customers say

"The collaboration with the creative professionals was more than just an impetus for the development of new ideas. Rather, it was the conceptualisation of the future of our company."

Carsten Freese

Digital Development at Zara (Inditex)

"This programme has set a benchmark and proven that interdisciplinary collaboration really makes sense."

Markus Dömer

Head of Business Development & AR at Carlsen Verlag

"It was very exciting to break out of our familiar, rigid development structures and take a different approach to brainstorming. The additional impetus from outside contributed enormously to the fact that the solution ideas turned out to be much more creative."

Theresa Grote

Director R&D at Spiegelberg GmbH & Co. KG

"I would not have expected that so much understanding of problems and processes could emerge on the consultant side in such a short space of time and that this would result in such concretely developed ideas, which met with great appreciation from us."

Sebastian Averdung

Managing Director at Averdung Ingenieure & Berater GmbH

"The pop-up office exceeded our expectations. The interdisciplinary collaboration has developed a tremendous dynamic in a very short space of time and led to very concrete results."

Susanne Rengel

Transformation facilitator District Office Hamburg-Nord

"In a three-day process, we had our business model challenged by creative professionals in order to develop new ideas and opportunities. The format was excellent and very well thought out. Probably the best conceptual workshop I've attended so far."

Felix Bäuerle

Sustainability Manager Product Innovation at Beiersdorf

"The Cross Innovation Lab was a unique experimental space in which we were able to experience, test and learn how to work with external partners and make the best possible use of creative input for ourselves."

Susan Pinternagel

Innovation Manager at Jungheinrich AG

"A week out of work, broadening my horizons with a colourful group of people and taking this back to my job to inspire others: That was the pop-up office for me! And it still has an impact a year later. It also motivated me to change jobs internally to change management."

Philipp Vongehr

Change management at NDR

From our practice

Spiegelberg: Cost-efficient medical device with brand language

In the Cross Innovation Lab, Spiegelberg utilised creative collaboration to redesign and innovate a standard product in the regulated medical technology market.

Hamburg Aviation: FAIRcraft - the recyclable aircraft cabin

The cluster organisation Hamburg Aviation sent an interdisciplinary team to the Cross Innovation Lab to develop a research concept for the production of recyclable aircraft cabins.

GEA: Digitalisation through a smart valve

As the world's leading system provider, GEA developed an AR prototype in the Cross Innovation Lab to facilitate the maintenance of its products.

BWI: Design manual for better construction sites

Retailers bring a neighbourhood to life - but their brick-and-mortar business model is susceptible to change. In three Hamburg neighbourhoods, the Cross Innovation Hub has brought together local communities of interest with creatives to find solutions to individual challenges - including in Osterstraße.

KLIMAready: Rethinking the business park

How does a business park become climate-ready? The Cross Innovation Lab x KLIMAready uses the example of Allermöhe to show how CO₂-neutral solutions are created across sectors.

PALETTEN-SERVICE Hamburg: Making logistics more sustainable

In the Cross Innovation Class, interdisciplinary student teams developed solutions on the topic of circular cities. The company PALETTEN-SERVICE Hamburg developed a wooden pallet that is truly recyclable.

BKK VBU/Carlsen Verlag/Maiborn Wolff: The future of health

As part of Content Foresight, BKK VBU, Carlsen Verlag and MaibornWolff developed an animal avatar that playfully motivates children to exercise more.

Hamburg-Nord District Office: Cultural change in the authority

The digital transformation goes hand in hand with a change in working culture: a new vision and over 140 measures for future collaboration have been developed in a cross-innovation process lasting several months that was developed specifically for the Hamburg-Nord district office.

ACO Group: Making rainwater clean and usable

In the Cross Innovation Class, interdisciplinary student teams developed solutions for circular cities.

DESY: Charge for Change

In the Cross Innovation Lab 2024, researchers from the Deutsches Elektronen-Synchrotron DESY and HAW Hamburg joined forces with creative experts to combine basic research with creative approaches for the first time. The result: an oasis that combines research, education and spending time in public spaces.