Strategy & business model development
Standing still is not an option. We help companies to develop sustainable strategies and transform business models.
The world is changing. It is crucial for companies not to stand still and to continuously develop their business. Our formats for strategy and business model development combine professional creativity with validated methods and processes. The interdisciplinary exchange with visionary minds from the creative industries gives rise to new perspectives that create sustainable competitive advantages. In this way, we help to define innovative business models and open up new markets.
Contact persons
- Bruno Marks
- Partner Manager Cross Innovation Hub
- 040 2372435-85 Kurzbiografie
Nicole Wittek is responsible for cooperation and partner management at the Cross Innovation Hub and is the point of contact for all companies and organisations that want to find out more about the potential of cross innovation with creative experts and are interested in working together.
She studied Cultural Studies, Media Studies and Business Administration at the University of Regensburg. There she played a key role in the development and management of the inner-city creative centre and helped to establish the area of cultural and creative industries promotion. Most recently, she worked in an interdisciplinary office for urban development, where she designed co-creative formats and implemented them in projects for city centre development and mobility.
Nicole has been voluntarily organising projects at the interface of culture, (creative) economy and urban development for over ten years and is a founding and board member of the association obenstadt e.V., which promotes multifunctional roof uses, and is co-initiator of the Hamburg Roof Days.
- Sebastian Metcalfe
- Partner and programme manager Cross Innovation Hub
- 040 2372435-98 Kurzbiografie
Sebastian works in both partner and programme management at the Cross Innovation Hub. He is the point of contact for companies that want to turn their challenges into creative innovation projects (partner management), while at the same time actively helping to shape the content and methodology of the programmes (programme management). Through this dual function, he ensures that the needs of the companies flow directly into the creative processes - a win-win situation for everyone involved.
After training as a media designer for image & sound, Sebastian completed his degree in Media & Information (Dipl.) at HAW Hamburg. His professional experience includes working as a software trainer at Apple and as a senior producer at a digital agency for YouTube formats.
